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Podcast #3: Using social media to build meaningful relationships with customers

Published on March 11th, 2010 by Mitchell Harper

Length: 14:43
Overview: A step-by-step guide to using social media tools to build relationships with customers that offer value to both you and them.

Description: In this, episode 3 of my podcast, I talk about our over-arching social media strategy which we use to keep in constant communication with our customers. Topics include using Twitter as a support intermediary, using Facebook as a feedback loop, building a community with a focus on continual improvement and idea generation and how to turn negative feedback into a motivation tool. I also touch on the upcoming BigCommerce 5.6 and 6 releases at the end of the podcast.

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Comments

  1. 1.

    Littleaton (March 11th, 2010, 11:09 am)

    Great Podcast, GReat info! Thanks mitch!

    [Reply]

  2. 2.

    Sharyn Murray (March 19th, 2010, 7:13 am)

    Confirmed some things I was thinking about. Will put pictures of the business owners on the site asap.

    [Reply]

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