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About the Author
Mitch (@mitchellharper) is the co-founder and CEO of BigCommerce. Way back in 2007 he built what eventually became BigCommerce as you know it. Today he runs the company alongside Eddie and along with our 100+ team members, is passionate about helping businesses succeed with e-commerce. Mitch spends time between our Sydney and Austin offices and is giving the keynote at TechConnect 2012 in Sydney on April 19th. |
Building an interesting, helpful, SEO-optimized blog either in a sub folder or as a sub domain off your main website can drive huge amounts of traffic, but what if you don’t like (or aren’t good at) writing? In this video I share three different ways you can still build your blog while avoiding writing.
The first strategy is to use an iPhone or dictaphone to record your voice and then have it transcribed. This is easier for a lot of people than writing because you simply say what comes into your head.
The second is to use a ghost writer or guest bloggers who can contribute content to your blog. Guest writers will ask for attribution so be prepared to link back to their website in exchange for the content.
The third strategy is to simply post news round-ups about the products you sell or the industry you’re in. While not as effective, it’s still content and will keep Google indexing and recrawling your website regularly.
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