Ecommerce Marketing

The world’s #1 ecommerce marketing authority. Fresh perspectives, new insights and data-backed ecommerce marketing strategies that work right now. 

Ecommerce SEO

The Ultimate Guide to Ecommerce SEO: How to Attain Page 1 Ranking

/ 34 min read

This is the most complete guide to ecommerce SEO on the web – period. Whether you’re The SEO manager for…

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General Ecommerce Tips

21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

/ 18 min read

IRCE is arguably the ecommerce industry’s biggest and most influential annual event. My first year attending, I rode the bus…

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Analysis + Analytics

The Key to Wielding Big Data in Ecommerce to Build Personalized Experiences and Improve Retention

/ 7 min read

The surfacing of the Facebook debacle involving Cambridge Analytica and the massive amounts of data collected from 87 million users,…

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Ecommerce Marketing

Google’s Doubling Down on Ads. Here’s How to Optimize Your Google Shopping Ads Now.

/ 10 min read

Have you been watching? Google and Amazon are in a showdown. Just check out how their ad listings currently look:…

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The Best Ecommerce Platform for Growing Sales

BigCommerce customers close 34% more online sales than stores on other platforms, and save up to $100,000 on maintenance and application costs. You don’t have the time or money to stay put.

Analysis + Analytics

29 Ecommerce Metrics & KPIs to Measure to Drive 10X Growth in 2018 [Downloadable Key Metrics Included]

/ 18 min read

The most successful ecommerce and retail businesses are metrics obsessed. SpearmintLOVE got 62.48% of their Facebook Fanbase talking about them…

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Ecommerce SEO

With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

/ 10 min read

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing…

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