Ecommerce Marketing

The world’s #1 ecommerce marketing authority. Fresh perspectives, new insights and data-backed ecommerce marketing strategies that work right now. 

Ecommerce Marketing

How to Set Up an Ecommerce Loyalty Program to Improve Retention, Build Community and Drive 5X in Sales

/ 16 min read

A few years ago, Forbes contributor Ken Krogue noticed a lady returning rotten, moldy fruit at a Costco store. The…

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Ecommerce Design

How 29 Sites Built the Perfect Ecommerce Product Pages (Best Practices & Examples You Can Steal)

/ 17 min read

It’s official. Mobile commerce is on the rise (and not just browsing, but actual conversions) Google is getting more serious…

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Ecommerce Design

How to Optimize Ecommerce Images for More Sales: A Guide to Image SEO & Conversion

/ 17 min read

How much attention do you pay to your store’s image optimization? Often times, brands get caught up on overthinking a…

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Ecommerce Marketing

How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

/ 13 min read

Consumers seek time-saving shortcuts all the time, and their attention naturally gravitates to the quickest way to gather information: images.…

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The Best Ecommerce Platform for Growing Sales

BigCommerce customers close 34% more online sales than stores on other platforms, and save up to $100,000 on maintenance and application costs. You don’t have the time or money to stay put.

Ecommerce Marketing

How to Build an Ecommerce Sales Funnel to Drive Growth [21 Examples + a Free Workshop]

/ 12 min read

Online sales accounted for 11.7% ($394.9 billion USD) of total retail sales last year, according to the U.S. Department of…

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Ecommerce Marketing

How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands

/ 12 min read

There are five PR specialists for every one journalist. Add in all the non-PR agents sending pitches — like entrepreneurs,…

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