Content to Conversion: Strategies for Taking Your Brand Headless

Discover how a headless architecture can allow brands to exceed customer expectations and drive growth.


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Headless Lets Your Business Take Advantage of Best-in-Breed Solutions

Today’s customers expect their online shopping experience to be friction-free and highly-integrated. A headless architecture can help brands meet those expectations and draw in organic traffic through content that converts.

In this guide, from BigCommerce, JetRails, and Bolt, we’ll explore how headless commerce can provide the content-first approach shoppers are seeking while letting you leverage the best CMS options, fully-managed hosting platforms, and backend-agnostic checkouts.

We’ll also cover:

  • Why content + commerce demands a new kind of platform
  • Why headless architectures are replacing monolithic ecommerce platforms and how to explore pre-packaged options and connectors
  • How to select the most reliable hosting platform
  • Why merchants should consider a headless solution for their checkout