The rise of millenials to buyer positions is significantly impacting the distribution industry. With nearly 90% of buyers now researching online, distributors without a competitive ecommerce strategy will face declining market share.
In this guide, we’ll provide a framework for distributors to successfully leverage ecommerce.
Everything we do on BigCommerce makes us look like we are a much bigger company, and that makes our jobs a whole lot easier.Doug Root, CEO at Atlanta Light Bulbs
