LaQuan Smith breaks
ground with online store

Open your own beautiful, innovative
BigCommerce storefront today.

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LaQuan Smith breaks ground with online store

Open your own beautiful, innovative BigCommerce storefront today.

On February 14, LaQuan Smith and BigCommerce made commerce history by launching “see now, buy now” online store functionality at his New York Fashion Week presentation. It represented the first time attendees could immediately purchase clothing seen at a fashion show. This consumer-facing presentation movement is becoming more and more popular with high-end brands looking to launch collections immediately to the market, i.e. retail-on-demand. To do so, though, a fashion house and their chosen technology must work hand-in-hand.

The artistry of LaQuan Smith’s cutting-edge approach

With his Fashion Week presentation, the commerce silos have officially been removed. Modern, digitally-savvy consumers have been demanding instant access to the luxury, custom fashion world. Slow heels and hesitation have held other brands back, but LaQuan Smith refuses to be anywhere other than the cutting-edge in the fashion world.

Technology meets artistry

BigCommerce has dozens of beautiful new themes — and we’re just getting started. Each theme offers the most advanced technology for retailers on the rise. LaQuan Smith built his brand on BigCommerce, turning artistic vision into aesthetic reality. And that reality is quickly becoming a globally recognized online store and business model.


BigCommerce allows me to communicate the mood and the feeling of the LaQuan Smith brand without any limitations.LaQuan Smith,

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Join the conversation: #SuccessIsArt

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See LaQuan Smith’s innovative new online store.Visit now

See LaQuan Smith’s innovative new online store.

Visit now