Definition: Corporate Social Responsibility (also known as CSR, corporate conscience, and corporate citizenship) is the integration of socially beneficial programs and practices into a corporation's business model and culture. CSR aims to increase long-term profits for online and offline businesses by enabling them to become more efficient and attract positive attention for their efforts.
Both ecommerce and brick-and-mortar businesses stand to benefit from the implementation of CSR strategies. Some activities that fall under the umbrella of CSR, with their corresponding benefits, include:
Online businesses can utilize and incorporate the above methods, but there are additional digital opportunities to give back:
Learn more about how corporate social responsibility can directly increase revenue at the Bigcommerce Blog: Double Your Bottom Line: How Giving Back Boosts Business
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