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Twitter advertising guide

The Complete Ecommerce Guide to Twitter Advertising

Earlier this year, reports circulated that Twitter’s much anticipated Buy Button would soon go bye-bye. The internal team dedicated to the project had been disbanded, with employees either leaving or being place on related teams (i.e. customer service and dynamic product ads). With all the chaos, many retailers were left wondering: What does this mean for my business and Twitter as a distribution channel? What is the future of commerce on Twitter? Should we even try to sell on Twitter? While … Continue reading