Can I really use it for free?

Yes! The Feedonomics Surface Basic plan is free and lets you connect to select advertising channels, use basic data optimization features, and list a large number of SKUs (100K). If you need it, the Retail plan provides a suite of advanced tools to significantly increase your optimization capabilities, reduce the time it takes to create and maintain quality feeds, and spur growth.

How easy is it to install?

Just a few clicks from the BigCommerce control panel, and you can activate Feedonomics Surface. You will also need to authenticate into each channel you would like to list products to. Click here to get started.

How many channels does it integrate with?

Feedonomics Surface currently only integrates with Google and Meta, but we are actively working on adding more channels soon.

Do I need to create a Feedonomics account?

A Feedonomics account will be made for you automatically—based on your BigCommerce store—once you activate Feedonomics Surface.

What happens to my product data in BigCommerce when I activate Surface?

Using Feedonomics Surface won't change the product data in your BigCommerce store. After you've activated Surface, your BigCommerce product catalog will automatically sync to Feedonomics Surface. Once completed, you'll be redirected to the Feedonomics platform where you'll be able to see all of your products and their data, such as images, titles, price, and more. From there, you can make changes specific to each product feed you distribute to your selected channels.

Learn About Feedonomics Surface

Feedonomics Surface 

Drive growth on ad channels with reliable, optimized feeds.

Feedonomics Surface allows you to connect your BigCommerce store to advertising channels with a single, powerful solution. Simplify product feed management, automate your listings, and boost your sales — all without the technical hassle.

Compare Free & Paid Plans

Currently available for BigCommerce customers only. Click here to activate now.﻿

A three-step diagram showing the Feedonomics process: Connect, Optimize & Automate, and Sell.

The easiest way to sync your BigCommerce store with Google and Meta.

Without Surface

Complicated configuration 

Manual, time-consuming processes

Limited ability to edit product info

Product disapprovals and warnings

Disjointed product information

Slow growth

Many poorly maintained apps

With Surface

Set up in a few clicks with a simple interface

Automated feed build and data syncs

More control with data transformation tools

Error resolution dashboard

Structured listings and optimized data

Improved ROI and conversions

24/7 support and a single integration

Set up Surface in a Snap

Four easy steps for better campaigns.

Feedonomics Surface simplifies your entire feed management workflow in four simple steps.

A user interface showing a dropdown menu for selecting an e-commerce channel, with Google selected.

Step 1

Connect to Feedonomics

Activate Feedonomics Surface from the BigCommerce Channel Manager and link your Channel accounts in seconds.

Step 2

Automate feed build and syncing

The app automatically categorizes and builds your product feeds. Just enable auto-sync to keep your product data and pricing perfectly in sync.

Step 3

Optimize your listings

Tailor your product listings to your ad campaigns, using simple data overrides or powerful transformation tools.

A user interface showing a running shoe product successfully synced with Google and Meta sales channels.

Step 4

Sell on more channels

Your products are now accurately listed, optimized, and ready to sell on Google Shopping, Facebook, and Instagram. Drive growth on more channels with less work!

Save time and improve campaign performance with Feedonomics Surface.

Activate for Free Compare Plans

Upgrade to unlimited channels with full service management.

Feedonomics is the best-in-class product feed management platform. With Feedonomics Surface, you get enterprise power in a budget-friendly solution. When it’s time to scale, upgrading to full-service feed management lets you hand off the daily tasks and stay focused on your big-picture strategy across hundreds of channels.

Trusted by the biggest names in ecommerce:

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“The team has done a fantastic job organizing and optimizing our complex data while providing the global, always-available service we need for our business.”

Paul Mansour, Global Marketing Director at Dell

From free to full service, choose the plan for you.

Whether you're just getting started or need advanced control, Feedonomics Surface has a solution for everyone.

Surface Basic

Free

Up to 100,000 SKUs

Free, simple connection to the most popular advertising channels with basic optimization tools. Best for small businesses that need minimal customization.

Included features:

Automated feed build using AI
List to Google, Facebook, Instagram, and Meta Shops
Detect and fix errors in your feed
Ongoing, reliable syncs from your ecommerce store
Adjust feeds with individual overrides
24/7 support

Activate for Free

Surface Retail

$29-$199/month

Up to 100k SKUs and 10 connectionsⓘ

Take the next step with advanced and powerful bulk optimization tools. Excellent for catalogs that need comprehensive control and advanced customization.

Everything in Surface Basic, plus:

Optimize feeds in bulk through automated data transformation
Join files (to incorporate additional data or manually adjust attributes)
Map custom fields from ecommerce platform into individual channels
Channel-specific data validation and taxonomies

Activate free plan, then upgrade.

Managed Service

Custom Pricing

Unlimited SKUs, Unlimited Channels

Fully managed, end-to-end service for feed optimization and channel syndication. Perfect for enterprise businesses, complex data needs, or teams looking for a partner.

Everything in Surface Retail, plus:

Unlimited advertising channels
Access to marketplace channels
Custom scheduling
Proactive feed monitoring and alerting
Data governance rules
Advanced performance reporting and analytics
Strategic consulting for channel expansion and optimization
Custom label and promotion support
24/7 support portal with strict SLAs

Request a Demo

Try out Feedonomics Surface today.

You can connect your store to ad channels in minutes.

Activate for Free

Only upgrade when you're ready.

Frequently Asked Questions