Adding products to your Instagram shopping stories and posts can help you grow your reach by effortlessly marketing your products in Instagram posts.
Add product tags and stickers to your posts and stories by sending your entire catalog to Instagram with a few clicks from the BigCommerce Channel Manager.
Up to five products and their prices can be featured in any post; tapping on a tag opens a detailed product page and description.
From the product detail page, shoppers can tap a link to go right to your site and purchase the product.
We’ve seen a 12.61% increase in Instagram traffic and an 8% lift in purchases attributable to Instagram Shopping. The integration has been seamless. It is easy to tag products and drive customers directly to the product page right from Instagram.John Lott, CFO/CCO of Spearmint Love