The Make it Big Podcast
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This Month’s Featured Episodes
Episode 9
Trends and Predictions for an Unprecedented Holiday Season with Trustpilot
In its 2021 holiday report, Trustpilot revealed must-know consumer insights leading into yet another unprecedented holiday season. Trustpilot VP of Revenue Brian Merritt joins the Make it Big podcast to explore the report’s holiday predictions on the retail landscape, customer experience and consumer buying patterns. Retailers can learn how consumers will be shopping, what they will be buying, and how to best prepare to meet customers where they are this year. With consumer expectations higher than ever, we’ll also dive into the role ‘trust signals’ play in delivering a seamless overall customer experience.
Episode 10
Delivering a Seamless Post-Purchase Experience with Route and Yotpo
Experts from Route and Yotpo join the Make it Big podcast to offer their insights on consumer demands for the post-purchase experience this holiday season. From SMS and tracking updates all the way through reviews and loyalty perks, today’s consumers expect reassurance and delight every step of the way — especially amid current supply chain delays. Product marketing leads Katie McKeever from Yotpo and Margaret Julian from Route relay the latest consumer trends and discuss how mastering the post-purchase experience can increase retention and, ultimately, build long-term brand loyalty.
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