About the App

Maximize your profitability. Optimize spend on Google, Meta, TiktTok and Bing Ads by understanding every product's contribution margin.

Maximize your ecommerce profitability with Conjura! Our comprehensive analytics tool tracks ad spend from Google Ads, Meta Ads, and TikTok down to the product level, allowing you to pinpoint contribution profit by SKU. With Conjura, you gain detailed insights into product views, customer acquisition costs, lifetime value, conversion rates, and stock levels. Quickly understand the impact of your advertising efforts and make informed decisions to enhance your return on ad spend and product profitability.

Key Features:

Detailed Tracking: Measure ad spend efficiently across Google Ads, Meta Ads, and TikTok. Understand which products are driving profit and adjust your strategy accordingly.

Performance Max Insights: Demystify Google's Performance Max campaigns with our specialized analytics that reveal the true performance and profitability of your advertisements. Understand which products you're actually spending those marketing dollars on.

Comprehensive Analytics: Access detailed metrics for each product, including views, CAC, LTV, conversion rates, and inventory levels, to optimize your marketing strategies and stock management.

Daily Reports: Receive daily summaries straight to your inbox that provide a concise overview of your key metrics and insights, keeping you informed and ready to act.

Quick Setup: Get up and running in just minutes with a straightforward setup process designed for ease and efficiency.

Integrations:

Conjura integrates with all of your key data sources including Amazon, Google Ads, Meta Ads, Tiktok, Bing, Google Analytics, Inventory Planner and Brightpearl. Integrating connectors takes just seconds.

Benefits:

Single Source of Truth: With integrations across multiple platforms and detailed tracking, Conjura becomes your central hub for all ecommerce analytics, offering clarity and control over your data.

Actionable Insights: Powered by AI, Conjura provides actionable recommendations that clarify the "so what" of your data. We help you understand and improve your business's marketing efficiency and profitability by recommending which products to discount, promote and more.

Enhanced Profitability: Focus your spending on high-margin products and scale down on low performers to dramatically improve your overall profitability.

Pricing

Custom Pricing:

Free to install. Additional charges may apply.

Information

Last Updated:

September 9, 2024

This app may not be fully compatible with multi-storefront. Please get in touch with the technical partner for further details.

Documentation:

User Guide
Contact Partner

Pricing

Custom Pricing:

Free to install. Additional charges may apply.

Information

Last Updated:

September 9, 2024

This app may not be fully compatible with multi-storefront. Please get in touch with the technical partner for further details.

Documentation:

User Guide
Contact Partner

App Features

Single Source of Truth

Harness the power of a unified analytics platform with Conjura, which integrates with all your essential data sources including Meta Ads, Google Ads, Amazon, and Google Analytics. This centralized hub provides a comprehensive view of vital metrics such as revenue, profit, ROAS, CAC, LTV, and conversion rate, organized by channel or product category.

Enhance your financial clarity by uploading offline costs and incorporating any additional expenses not tracked in BigCommerce with our user-friendly data import tool, giving you a complete picture of your business's profitability.

Product Profitability and Analytics

Conjura dives deep into your marketing spend, tracking down to the individual product SKU to reveal the true contribution profit of every item. This insight allows you to peel back the layers of Performance Max advertising, identifying which products are unprofitable and should be discontinued from your ad campaigns.

Additionally, Conjura provides critical product metrics such as return rates, discount percentages, customer lifetime value, and insights into product views and conversion rates, equipping you with the data needed to optimize your inventory and marketing strategies.

AI Powered Recommendations

Leverage Conjura's AI-driven capabilities to streamline your decision-making process. Our sophisticated algorithms analyze your data, identifying which products to reduce spending on, which should receive discounts, and which are ideal for boosting through social media promotions. Let our technology simplify your operations by automatically highlighting strategic actions that can lead to increased efficiency and profitability.

Daily Email Report

Stay informed with minimal effort. Receive a daily email every morning that summarizes your business's performance from the previous day. This consistent update keeps you connected to your operations, ensuring you're always aware of key developments and can react swiftly to emerging trends.

Customer cohorts and LTV:CAC

Gain a deeper understanding of your customer base with Conjura's detailed cohort analysis. Identify your VIP customers, learn where they come from, and discover strategies to attract more high-value clients. By analyzing the lifetime value to customer acquisition cost ratio, you can refine your marketing efforts, ensuring that you're not only retaining profitable customers but also continuously attracting new ones to grow your business.

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