Michael S. Vasta

Michael S. Vasta

Mike Vasta is a project manager working on BigCommerce who has been with Americaneagle.com since April 2017. In that span of time, he has launched twelve sites, from smaller B2C companies creating their first site to re-designs of large scale B2B sites. In a previous life, he was a college professor with a PhD in Classical Studies from Indiana University, meaning he can babble at length about ancient Rome and Greece. He lives in Mount Prospect with his math teacher wife and their six-year old son, with whom he shares identical interests and uses as an excuse to play with Legos.

Conversion Rate Optimization

Product Taxonomy: Categorizing Your Website Hierarchy to Increase Sales

Michael S. Vasta / 9 min read

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