Growing brand needs a scalable platform
In the beginning, Cedar House was using Spree Commerce as its ecommerce platform. It gave the brand immense customization options, and allowed it to create the store it wanted.
Then the growing pains started. As Cedar House began expanding the brands and products offered on its site, the company was finding it challenging to keep up with the level of excellence it created with its initial site. “We couldn't maintain a sense of professional curiosity [for our brands] by trying different things, and really looking to iterate and find the next tool and technique that we were going to use to push our business forward,” says Steven Duran, Director of Ecommerce at 5 Stones and Cedar House. “It would just be so lengthy and such a heavy lift to try anything new, even front-end website changes were near impossible.”
That level of customization was all the more important in 2020, when Cedar House was undergoing a rebrand. Its team realized that it would just take too many resources away from its core to create the kind of site it needed using SpreeCommerce. The platform was holding the brand back. Cedar House needed an Open SaaS solution that would give it the ability to customize its store with tools and integrations that could fit its unique needs.
The search began for the perfect platform, but before scouring the web, the Cedar House team made a list of must-have features for its new ecommerce solution. Key features included:
- Robust marketplace of apps and add-ons
- Sophisticated shipping options
- Pre-built payment authorization
- Mobile-friendly right out of the box
With a list in hand, the Cedar House team was ready to narrow its search, and found two platforms that checked all the boxes, Shopify and BigCommerce, but the advantages of BigCommerce’s open SaaS platform helped it stand apart from the competition. Cedar House immediately got to work creating its store on the BigCommerce platform.