Expanding online for
Ecommerce adds a new revenue stream, moving to BigCommerce
Once it was clear that there was a strong demand for their products, the Conarkos knew the next step was opening an online store. For the first iteration, they built their own ecommerce website. But it lacked the features they needed to grow their business and was difficult to update. In 2013, they went looking for a solution that let them take advantage of the latest ecommerce and marketing best practices without a big up-front investment — they settled on BigCommerce.
One thing that helped the Conarkos grow Con’ Olio’s web sales was BigCommerce’s integrations with email marketing and shipping services.
Tabatha and Jeff also liked BigCommerce’s built-in analytics, which allowed them to measure the impact of moving their online store from day one. They rely on the detailed reporting to track sales and monitor their top customers and what they're buying so they can send targeted offers based on buying history.
“We have children, and I think ultimately we wanted to be home more with them and have the flexibility to watch them grow up and be able to travel. We wanted them to see us start something and hopefully make them proud of us.”
CEO & FOUNDER
“We chose BigCommerce because, for a very low fee every month, we got all the technology we needed to run our business and reach more customers."
CEO & FOUNDER