Your customers and products aren’t one-size-fit all, and your fulfillment strategy and checkout experience shouldn’t be either.
Some of your customers may be willing to pay extra for faster delivery. Some may prioritize free shipping above all. If you’re shipping products that aren’t available in all destinations, or are perishable, your shipping strategy will need to be even more nuanced.
You need to offer the right shipping options per product to the right customers.
Download our guide to learn how to: