Use email marketing to grow customer loyalty and sales

Sync with leading email marketing platforms to send targeted customer communications.

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Email Marketing Hero

Simplify your email marketing

Email remains one of the easiest, most cost-effective ways to encourage repeat business and increase sales. BigCommerce makes it simple to connect your online store to leading email marketing solutions.

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Power sales-driving email campaigns

Our built-in customer groups let you segment contact lists based on purchase history, order total, order date, location and much more. All the data is automatically synced to your email marketing platform to power targeted campaigns.

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Increase orders

Grow sales by sending upsell and cross-sell emails that highlight products based on buying history.

Retain loyal customers

Keep shoppers coming back with newsletters, product updates and exclusive discounts.

Win back shoppers

Send special offers to bring back previous customers who haven’t visited your store in a while.

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Send abandoned cart emails to recover lost sales

In addition to connecting to your preferred email marketing solution, BigCommerce offers a built-in abandoned cart saver on our Plus plans and above. Recover 15% of lost sales on average by automatically emailing shoppers who left your site without checking out.
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See other ways to grow traffic and sales

BigCommerce offers the built-in marketing tools you need to increase revenue without costly add-ons.

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