Email remains one of the easiest, most cost-effective ways to encourage repeat business and increase sales. BigCommerce makes it simple to connect your online store to leading email marketing solutions.
Our built-in customer groups let you segment contact lists based on purchase history, order total, order date, location and much more. All the data is automatically synced to your email marketing platform to power targeted campaigns.
Grow sales by sending upsell and cross-sell emails that highlight products based on buying history.
Keep shoppers coming back with newsletters, product updates and exclusive discounts.
Send special offers to bring back previous customers who haven’t visited your store in a while.
In addition to connecting to your preferred email marketing solution, BigCommerce offers a built-in abandoned cart saver on our Plus plans and above. Recover 15% of lost sales on average by automatically emailing shoppers who left your site without checking out. More about our cart saver