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How to start an online business
Learn how to start an online business with these 9 steps:
- Find a niche
- Evaluate market viability
- Conduct market research
- Do competitive analysis
- Learn online business laws
- Analyze target market
- Source your product
- Build your store
- Become productive
Keep reading to get inside tips on mastering each one of those steps — and launching a successful online business.
Why people are starting online businesses
The most popular course at Stanford isn’t a STEM class. It isn’t in entrepreneurship, how to start a business, nor coding.
It is one in how to design a happy life.
The course is co-taught by Dave Evans, the former lead designer of Apple’s first mouse and co-founder of Electronic Arts.
In those positions, he learned how to design for user experience and remove unnecessary elements. Apple’s first mouse, if you remember, had one button rather than the conventional two of the time.
The same elements that go into designing for user experience, it turns out, work well for designing your happiest life. In fact, they work well for designing success in general.
Selling yourself short isn’t an option. It’s go big or go home, and it starts right here.
The key is knowing your options and yourself.
“I have true agency over my work, because I know what I stand for and I have tools to fix the things that I encounter in my life,” Kanyi Maqubela told Fast Company about the course he took as a Student at Stanford. Today, Maqubela is an investment partner at an early-stage venture capital firm.
For those looking to start a new ecommerce business venture, those dreaming of turning a side-gig into a full-time job and long-term, sustainable business, the key to your success is the same.
You must know your options. And you must know yourself.
It is hard to be successful as an online store. Competition is fierce and customer expectation even more so. The best offense to these industry realities is a planned defense –– and knowing what you are getting yourself into before you ever begin.
Who is this guide for?
- Are you are an entrepreneur who plans on starting a brand new ecommerce business?
- Are you looking to expand your business to an independent webstore from an online marketplace (such as Amazon or eBay) or a brick-and-mortar?
- Are you planning to take your B2B business directly to consumers with a B2C site? (If you’re still on the fence, we’ve debunked B2B selling myths and provided a marketing guide here.)
This guide will walk you through everything you need to know to be successful for the long-term.
You’ll find in it dozens of success stories from entrepreneurs selling across the web, whose sage advice you’d be wise to take.
You’ll also get step-by-step instructions for how to determine your product niche, how to size up your competition, nail down your target market and determine market viability for today, tomorrow and next year.
Your business can become your personal legacy, providing jobs for hundreds and changing hearts and minds, one checkout at a time.
BigCommerce powers thousands of online stores making billions in online revenue. Most of these stores didn’t exist a decade ago, many still not even five years ago.
It is possible to build a legacy brand beginning right now.
It won’t be easy. It comes with costs. It will take know-how and strategy. It will take dedicated design from day one.
But do it right, and your business will bypass those one-hit-wonder brands to become something much more than a dream, a side gig or a even a small business.
It will become your personal legacy, providing jobs for hundreds and changing hearts and minds, one checkout at a time.
Buckle up. You’re about to go on a deep planning dive to prepare your business for long-term success.
Selling yourself short isn’t an option.
It’s go big or go home, and it starts right here, by learning how to start an online ecommerce business — no more procrastinating.
Want more insights like this?
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