How To Sell Online

How to (Realistically) Start an Online Ecommerce Business That Actually Grows

/ 48 mins


Table of Contents

Chapter 1 What to Sell in 2017: How to Find a Product Niche and Start Selling Online Chapter 2 How to Evaluate Market Viability for Your Products
Chapter 3 How to Conduct Online Market Research for your Ecommerce Business Chapter 4 How to Conduct a Competitive Analysis for Your Online Business [with templates]
Chapter 5 10 Online Business Laws You Need to Know for Internet Selling [Updated 2017] Chapter 6 How to Identify and Analyze Your Target Market in 2017
Chapter 7 How to Source and Manufacture Products for Your Online Business Chapter 8 How to Create and Launch a Profitable Online Store (Seriously)
Chapter 9 59 Productivity Hacks for Online Small Business Owners

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How to start an online business

Learn how to start an online business with these 9 steps:

  1. Find a niche
  2. Evaluate market viability
  3. Conduct market research
  4. Do competitive analysis
  5. Learn online business laws
  6. Analyze target market
  7. Source your product
  8. Build your store
  9. Become productive

Keep reading to get inside tips on mastering each one of those steps — and launching a successful online business.

Why people are starting online businesses

The most popular course at Stanford isn’t a STEM class. It isn’t in entrepreneurship, how to start a business, nor coding.

It is one in how to design a happy life.

The course is co-taught by Dave Evans, the former lead designer of Apple’s first mouse and co-founder of Electronic Arts.

In those positions, he learned how to design for user experience and remove unnecessary elements. Apple’s first mouse, if you remember, had one button rather than the conventional two of the time.

The same elements that go into designing for user experience, it turns out, work well for designing your happiest life. In fact, they work well for designing success in general.

Selling yourself short isn’t an option. It’s go big or go home, and it starts right here.

The key is knowing your options and yourself.

“I have true agency over my work, because I know what I stand for and I have tools to fix the things that I encounter in my life,” Kanyi Maqubela told Fast Company about the course he took as a Student at Stanford. Today, Maqubela is an investment partner at an early-stage venture capital firm.

For those looking to start a new ecommerce business venture, those dreaming of turning a side-gig into a full-time job and long-term, sustainable business, the key to your success is the same.

You must know your options. And you must know yourself.

It is hard to be successful as an online store. Competition is fierce and customer expectation even more so. The best offense to these industry realities is a planned defense –– and knowing what you are getting yourself into before you ever begin.

Who is this guide for?

This guide will walk you through everything you need to know to be successful for the long-term.

You’ll find in it dozens of success stories from entrepreneurs selling across the web, whose sage advice you’d be wise to take.

You’ll also get step-by-step instructions for how to determine your product niche, how to size up your competition, nail down your target market and determine market viability for today, tomorrow and next year.

Your business can become your personal legacy, providing jobs for hundreds and changing hearts and minds, one checkout at a time.

BigCommerce powers thousands of online stores making billions in online revenue. Most of these stores didn’t exist a decade ago, many still not even five years ago.

It is possible to build a legacy brand beginning right now.

It won’t be easy. It comes with costs. It will take know-how and strategy. It will take dedicated design from day one.

But do it right, and your business will bypass those one-hit-wonder brands to become something much more than a dream, a side gig or a even a small business.

It will become your personal legacy, providing jobs for hundreds and changing hearts and minds, one checkout at a time.

Buckle up. You’re about to go on a deep planning dive to prepare your business for long-term success.

Selling yourself short isn’t an option.

It’s go big or go home, and it starts right here, by learning how to start an online ecommerce business — no more procrastinating.

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