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Showcase products on Instagram to grow sales

Use your BigCommerce catalog to add products to shopping posts and shopping stories on Instagram.

Start your free trial

Already sell on BigCommerce? Connect your store to Instagram.


Checkout on Instagram is now available for select BigCommerce US merchants! 

If you're interested in joining the closed beta, please complete this form.

By submitting this form, you consent to BigCommerce sharing your information with Facebook to allow them to evaluate your potential participation in its program, and you further certify that you have read and understand the terms and conditions of Facebook’s Merchant Agreement located here.

Market to more than one billion active Instagram users

Adding products to your Instagram shopping stories and posts can help you grow your reach by effortlessly marketing your products on Instagram.

Connect your catalog to Instagram

Add product tags and stickers to your posts and stories by sending your entire catalog to Instagram with a few clicks from the BigCommerce Channel Manager.

Showcase products in posts and stories

Up to five products and their prices can be featured in any post; tapping on a tag opens a detailed product page and description.

Drive shoppers directly to your store

From the product detail page, shoppers can tap a link to go right to your site and purchase the product.

Badgley Mischka is excited to be where our customers spend the most time—Instagram! The integration has put everything in one place and streamlined the tagging and reporting process. Ashley Rock, Social Media Manager, Badgley Mischka