Klaviyo's intelligent marketing automation and customer data platform makes it easy for marketers to centralize and use every piece of their customer data to deliver hyper-personalized experiences across all their channels, increasing conversions and revenue.
Klaviyo's scalable, flexible data infrastructure integrates seamlessly with your tech stack––Shipping, Loyalty, UGC, Subscriptions, Helpdesk, and more––aggregating all customer data into a single source of truth. This data is easily accessible for marketers to automate truly personalized marketing experiences across email, SMS, forms, and mobile push—all from one log-in.
Innovative businesses like ColourPop, Living Proof, Citizen Watches, and more than 110,000 other paying users leverage Klaviyo to acquire, engage, and retain customers—and grow on their own terms.
Listen to and understand your customers
Integrate with your entire tech stack with over 300+ pre-built integrations ranging from shipping solutions to rewards programs. Top integrations include Facebook Advertising, Shogun, JustUno, ShipStation, Zendesk, Stamped, Searchspring, and more.
Web & mobile forms
Start growing your email and SMS subscriber lists from day one with simple, pre-built signup forms.
Real-time data sync with your BigCommerce store
Get a unified view of your customer's actions in your BigCommerce store, including placed, refunded, canceled, and fulfilled orders with catalog and coupon data––for every customer.
Analyze their behaviors and preferences
Multi-dimensional, real-time segmentation:
Create segments as granular as you need at remarkably fast speeds, automatically updating in real time. Go beyond basic targeting to segment products purchased in specific time frames using historical data, website browsing behavior, order value, and on an unlimited number of custom attributes.
Machine learning and AI:
Benchmark your performance across other similarly-sized brands in the same industry.
Use our AI content generators for effective subject lines and texts.
Use predictive analytics like historic/predicted LTV, churn rate, time between orders, and predicted next order date for personalization.
Use smart A/B testing to have Klaviyo automatically select the best-performing variant when it's statistically significant.
RFM analysis and customizable customer lifetime value to up-level your predictive modeling and lead scoring. [CDP exclusive]
Analyze your data using custom and predefined reports to determine the impact of marketing efforts one-off and over time.
Audience-level analysis to compare segments at scale and visualize customer journey funnels to identify areas of optimization with ease. [CDP exclusive]
Deliver truly personalized omnichannel marketing
Send hyper-personalized campaigns and automated flows that drive more conversions, sales, and lifetime value.
Use built-in flows for ecommerce use cases across the lifecycle that can be triggered by event-level data.
Easily send coordinated multi-channel messages while harnessing more accurate attribution and reporting.
Mobile push notifications
Engage, grow, and retain your mobile app users on iOS and Android devices by sending relevant, personalized push notifications that are coordinated with email and SMS messages.
Seamlessly sync customer lists and segments to Facebook and Google advertising in order to target the right audience on social media to help grow your business.
Power onsite personalization
Leverage your data in Klaviyo to create dynamic personalized web experiences for each visitor to enhance your customer experience and maximize conversions. [CDP exclusive]
Manage, transform, and keep data in sync at scale [CDP exclusive]
Standardize and re-format profile data, without writing code or needing IT involvement, allowing you to improve data accuracy and segment & report more effectively.
Data syncing and webhooks
Send data outbound at scale and in real-time through webhooks and pre-built connectors to your data warehouse.
See how Wild West Pool Supplies grew their email revenue 82% YoY after switching to Klaviyo.
"If you are an ecommerce business owner doing over $100K a month, you are making a mistake if you are not using Klaviyo. We should have switched 12 months before we did—our business would be in a better position today if we had."