Carluccio's partnered with ecommerce platform provider BigCommerce to bring the new site to life. The website, hosted on WordPress but with the commerce element powered by BigCommerce, mixes content and online purchasing capabilities more clearly than before.
"I'd say a lot of BigCommerce's findings [in the 2018 Omnichannel Buying Report] align strongly with what we've experienced in the Australian retail market," says Vince Lebon, CEO and founder of Rollie Nation.
BigCommerce can help you to simplify the process of managing omnichannel listings...In this sense, merchants can use BigCommerce as a central business hub that has many spokes, or as they call it, 'commerce-as-a-service."
While Amazon is the dominant player in ecommerce right now with 49% of the U.S. online spend, or 5% of all U.S. retail sales, other retailers can coexist with the online giant as complementary channels, the BigCommerce 2018 Omnichannel Buying Report said.
There are hybrid solutions like BigCommerce, which is pivoting for 'commerce-as-a-service' positioning, so as to meet the needs of online retailers that start small but have their eyes on rapid growth.
The move from Salesforce Commerce Cloud to BigCommerce was fast. Even with custom-coded design requirements, the team completed the entire transition within twelve weeks.
BigCommerce announced that it has signed expanded partnerships with partners Born Group and dotmailer to support the needs of BigCommerce's growing base of European merchants. Also, the company revealed new partnerships with several leading ecommerce agencies and technology partners.
To facilitate further growth and put some of its new funding to use, Andie Swim redesigned and relaunched its site in May 2018, built on BigCommerce's ecommerce platform.
Instagram has launch two new ways to shop on its platform, pushing its way further into the competitive ecommerce industry. Jimmy Duvall, chief product officer of BigCommerce, joins Cheddar to discuss this expansion.
BigCommerce announced that its online sellers will be able to upload 'shoppable' Instagram stories.